C · Traffic & Growth · Traffic Sources
Social Network Traffic
Social traffic covers paid clicks and reach bought on social platforms and their partner networks through sellers and agencies. Listings disclose the platform, placement type, audience targeting, geo and how clicks are measured, so you can compare against running the campaign yourself.
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Buyer guide
- Confirm whether the seller runs ads on the platform or supplies clicks from creators or pages.
- Check the platform's ad policies for your vertical before buying.
What to compare
- 01Platform and placement
- 02Audience targeting options
- 03Geo and language
- 04Measurement source
- 05Content and vertical rules
Use cases
- Brand awareness in new geos
- Content and app promotion