C · Traffic & Growth · Affiliate Offers
Mobile App Offers
Mobile app offers pay on installs or post-install events such as registration or purchase, and advertisers judge quality through post-install KPIs. Listings disclose OS, payout event, attribution platform, KPI requirements, fraud rules and accepted traffic sources.
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Buyer guide
- Confirm the attribution platform and postback setup before launching.
- Check which post-install KPIs the advertiser uses to reject installs.
What to compare
- 01Install vs in-app event payout
- 02iOS vs Android
- 03Attribution platform
- 04Post-install KPI requirements
- 05Fraud and traffic rules