E · Services · Marketing & Growth Services
Conversion Optimization
Conversion optimization listings research where landing pages and funnels lose visitors, then design and run controlled tests. Compare the research methods used, how hypotheses are prioritized, who implements changes and the traffic a test program needs.
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Buyer guide
- Check that your traffic volume is enough for the proposed test design.
- Confirm whether design and development of variants are included.
What to compare
- 01Research methods: analytics, heatmaps, surveys
- 02Tests per month
- 03A/B testing tool
- 04Implementation: provider or your team
- 05Test reporting and documentation
Use cases
- Improving a paid traffic landing page
- Reviewing a checkout or signup funnel