A · Assets · Ad Accounts & Business Managers

Facebook Ad Accounts

Facebook ad accounts are Meta ad accounts, the same asset that also delivers to Instagram. An account with spend history and good standing avoids the new-account ramp, and listings disclose age, lifetime spend, daily cap and restriction history where the seller provides them — check the Passport before you buy. Access is handed over by the owner, typically through a Business Manager share, and Meta's terms continue to apply.

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Buyer guide

  • Prefer accounts with a documented daily spend cap that fits your plan.
  • Check prior restrictions and current standing, and whether a Business Manager is included.
  • Confirm the billing geography matches how you will pay.
  • Ask which verticals the account has run; a history in your vertical tells you more than age alone.

What to compare

  1. 01Account age
  2. 02Lifetime spend
  3. 03Daily spend cap
  4. 04Standing and prior restrictions
  5. 05Business Manager included
  6. 06Billing geography and currency

Use cases

  • Launching new offers without a cold-start review
  • Adding spend capacity
  • Replacing a restricted account

FAQ

How do Facebook, Instagram and Meta listings differ?

They are the same kind of asset: a Meta ad account. Listings here are set up for Facebook delivery; listings set up for Instagram appear under Instagram Ad Accounts, and the Meta collection shows every Meta ad account and Business Manager together.

When is the seller paid?

When you confirm the account works as represented, or when the review window ends without a dispute. Until then the payment is held in escrow.

Does a Facebook ad account come with a Business Manager?

Not always. The Node Passport states whether the account is shared into your Business Manager or sold with the seller's Business Manager included.

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